Kate Frese/NBAE via Getty Images
Chicago Sky rookie Angel Reese is releasing a “Reese’s Pieces” apparel collection after signing an endorsement deal with The Hershey Company, Nick DePaula reported Wednesday for Boardroom.
The collection available on Reese’s official website features shirts, sweatshirts and hats featuring the phrase “Reese’s Angel.”
A future merchandise drop will add a jersey to the collection, per DePaula.
Reese has signed endorsement deals with “nearly two dozen companies” since beginning her career at LSU, according to DePaula.
Reese’s connection with The Hershey Company began when the star WNBA rookie began referring to her fans as “Reese’s pieces” on X, leading to a public interaction with the candy brand.
Following that X interaction, Reese warmed up in a pair of custom Reese’s-themed sneakers designed by artist Marvin Baroota.
Now that connection between Reese and Reese’s is official, and the Sky rookie can continue building on an already-stacked endorsement portfolio that helped her earn a $1.8 million NIL valuation (per On3) at LSU.
Prior to her agreement with Hershey, Reese’s most notable sponsorship since entering the WNBA as the No. 7 pick of the 2024 draft was her footwear and apparel collection with Reebok.
The “Reebok by Angel” collection made Reese the first rookie from the draft class to announce a product launch in partnership with an athletic brand, DePaula reported earlier this month.
That isn’t the only branding Reese has recently been involved in. The Sky on Wednesday also announced that the team will be partnering with Mattel for a Barbie theme night on Aug. 30 in an apparent nod to Reese’s nickname.
Reese is averaging 13.6 points and 12.3 rebounds through 27 starts to help the Sky remain in playoff contention. In July she set an WNBA record with double-doubles in 15 consecutive games, and earlier this week she became the fastest player in league history to achieve the feat 20 times.
Now, as Reese approaches the single-season rookie record of 22 double-doubles set by Tina Charles in 2010, and it looks like she, the Sky and Hershey’s are ready to capitalize on her growing popularity.
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