James and Hart were involved in a misunderstanding during a new commercial
LEBRON James was cheekily mocked by Kevin Hart in a new DraftKings commercial.
The gambling company announced James, 39, as their new brand ambassador earlier this year.
LeBron James featured in a new DraftKings commercial alongside Kevin HartCredit: NFL
Hart mocked James during the 30 second adCredit: NFL
In the buildup to the new NFL season, three 30-second DraftKings commercials will air featuring James and Hart.
The first features some mock misunderstandings between the pair.
During the commercial, James introduces an NFL offer, referring to betting.
The four-time NBA champion speaks of an NFL bonus bet, although Hart misunderstands him to be talking about an offer to play in the league.
He then roasts James’ age with a series of cutting one-liners.
“Aren’t you a little too old to be playing football?” the comedian begins. “They want somebody who can run a 40, not somebody that is 40!”
And he went on to ask, “How are you going to celebrate a win, give everybody butterscotch candy?”
When James was announced as an ambassador in January, DraftKings CEO Jason Robins revealed his delight in a LinkedIn post.
“Welcoming one of the most influential and greatest athletes of all time, LeBron James, to the DraftKings family is an absolute honor and privilege,” Robins wrote.
“We look forward to working with a passionate sports fan who shares the same competitive mindset that echoes throughout the walls at DraftKings, while delivering exciting engagement opportunities to our customers and his loyal fanbase for years to come.”
James’ further two commercials alongside Hart are expected to air in the coming weeks.
The legendary Lakers star is currently enjoying a well-earned break having earned gold for Team USA at the Paris Olympics earlier this month.
After being included in the tournament’s All-Star Five, he was also named its MVP.
Steve Kerr’s men produced an incredible comeback to beat Serbia in a dramatic semi-final in Paris.
They then overcame France 98-87 in the gold medal game, with Steph Curry producing a sensational performance.
James is set to return to the Lakers for media day on September 30.
Entering his 21st season in the NBA, he will play under podcast partner and new head coach JJ Redick, who replaced fired Darvin Ham earlier in the summer.
He will be joined on the roster by son Bronny James, who was drafted 55th in last month’s Draft.
Dalton Knecht has also joined the roster, having been drafted 17th out of Tennessee.
The Lakers will get their regular season underway on October 22 against the Minnesota Timberwolves at Crypto.com Arena.
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